OK-Go gained a small measure of fame about seven years ago with their video for "Here it Goes Again," which was itself a brilliant power pop song. The video outdid the music with its originality and complexity. Who could forget the four band members and their treadmill antics -- especially their record label, which had no idea they were recording the video.
Fast forward to the present, and they're at it again. Via Ace, Moe Lane introduces us to the video for OK Go's new single, "The Writing's On The Wall." It's pretty awesome.
Lots of optical illusions and such. According to Ace, who apparently had an inside source, it took the bank 61 takes to get it right, but the final version is done in a single take. Given the way the camera moves around, that is astounding.
Of course, I always thought the "Here It Goes Again" video was a single take, as well, but I don't know. It, of course, is an interwebs classic:
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